Nukkleus rebrands itself as a blockchain & fintech business

Nukkleus rebrands itself as a blockchain & fintech business

Nukkleus, a software company that is focusing on acquiring and extending high-potential blockchain, digital and multi-asset businesses for institutional and retail markets, has recently debuted its new brand and website, which will put the subsidiary brand of the firm under the same set of assets.

The news comes amid the company's proposal to associate with Brilliant Acquisition Corp., a SPAC (special purpose acquisition company).

Apparently, Nukkleus aims to develop blockchain technology for use in digital assets custody and cross-border payments.

Refreshing the brand will demonstrate the latest offerings of Nukkleus along with its ambition of bringing several payment solutions together and building on its background in foreign exchange software.

While commenting on the move, Jamie Khurshid, Nukkleus COO, said that the firm is extremely pleased to start this new chapter in the journey of Nukkleus by relaunching the business as a blockchain technology group that focuses on global digital asset custody and cross-border payments.

Credible source notified that consumers are seeking more ways to use crypto. Stephen Pair, Chief Executive Officer of BitPay, said that a huge amount of interest among merchants had been demonstrated who are asking the payment processors to support crypto.

According to a study, merchants have found that a quarter of customers prefer to shop with merchants taking crypto payments.

Apart from that, the number of customers wanting to use crypto is rising at the same rate as crypto ownership, with around 23% of respondents saying that they have owned or own digital coins within the last year.

According to Mr. Pair, people are exploring organic growth and asking or telling about it to their friends or families. He continued by saying that more and more people are keen to explore it and try something new and it holds a considerable amount of growth.

Source Credit - https://www.pymnts.com/blockchain/2022/nukkleus-rebrands-as-blockchain-and-digital-payments-company/