Microprinting Market Growth by Emerging Trends Analysis and Forecasts 2025

Microprinting Market Growth by Emerging Trends Analysis and Forecasts 2025

A detailed analysis of the microprinting market is entailed in this research report. The driving forces responsible for propelling the growth graph of this vertical in addition to the regional and competitive trends are mentioned in the study. A comprehensive document comprising details about vital parameters such as the industry ecosystem analysis, market segmentation, and the vendor matrix, the market report also contains information on the pivotal industry insights for core players to look out for.

The global microprinting market is poised to garner hefty proceeds in the ensuing years, on account of burgeoning demand for microprinting across a slew of industries to mitigate counterfeit products. Microprinting is a common security procedure adopted by a vast range of industries including government, banking & finance, corporate, packaging, and healthcare. According to a research report, the global market is projected to witness substantial gains and amass over USD 800 million by 2025.

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The globalization of trade & communication has amplified the opportunities for organized crimes, as a result, scenarios of illicit trade and counterfeiting have become an everyday affair. In the same regard, Atlanta based city Decatur gathered headlines recently by citing an increase in the circulation of counterfeit currency throughout the city. Such crimes have not only emerged as a serious economic challenge but also pose a threat to social and environmental wellbeing.

For instance, one freight container of counterfeit cigarettes signifies more than $900,000 in state and federal tax losses for the United States. The reforms enacted by law enforcement agencies pertaining to illicit trade & intellectual property crimes are anticipated to accentuate the adoption of microprinting across the globe in the time to come.

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Brand image is the overall impression in the customers’ mind that is molded from all information sources. No business can ever survive with a crippled brand image, and merchandise forgery can put an organization’s credibility at risk. There is an array of industries, like packaging & healthcare, which are in constant need for cost-effective and superior quality security prints, that ease the identification of products and mitigate product duplicity, while simultaneously upholding brand identity and goodwill. According to credible reports, distribution of counterfeit and substandard goods represents as much as 2.5 percent of the world trade equaling to about USD 461 billion, claims a report by Organization for Economic Co-operation and Development. In addition, the global data pertaining to customs seizures demonstrates that the brands with the most knockoffs include Rolex, Louis Vuitton, Nike, and Ray Ban. Hence, the need to avert the huge losses suffered by businesses due to forged goods and the rising need to protect brand image will accelerate the growth pace of microprinting market.

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