Mastercard introduces a new Start Path program for crypto startups

Mastercard introduces a new Start Path program for crypto startups

American financial services corporation, Mastercard has recently unveiled a new ‘Start Path global startup engagement program’ that focuses on assisting fast-growing firms operating in the digital asset, blockchain, and cryptocurrency niche.

As per credible reports, around seven startups have already joined the program and will be collaborating with Mastercard to extend and accelerate innovations in digital asset technologies, making it safer and easier for users and institutions to buy, spend, and manage cryptocurrencies and digital assets.

Startups like Stacs, GK8, Supraoracles and Mintable have collaborated with Mastercard. Apart from this, the other companies that are collaborating with the program include Uphold, Taurus and Domain money.

For the record, Uphold, which is based in the US, is a crypto investment and payment service provider for consumers and businesses. While Taurus (Switzerland) offers an enterprise-grade infrastructure for managing digital assets such as crypto assets, digital currencies, and tokenized assets, and covering issuance, custody, asset servicing, and trading.

As for Domain Money, it aims to create an investing platform that will let retail investors bridge the gap between digital assets and traditional finance.

Jess Turner, Mastercard’s Executive VP of New Digital Infrastructure and Fintech, mentions that “since 2015, the company has been involved in the digital currency ecosystem and as a top technology player, it believes that they can play a crucial role in digital assets, helping to build the market whilst providing consumer protections and security”.

“One of their primary responsibilities is to shape the future of cryptocurrencies, which they will achieve by connecting traditional financial concepts with digital assets”.

As per a company statement, since 2014, the Start Path Program has aided around 250 startups. The program now offers startups access to Mastercard's latest tools and solutions to assist companies to scale their breakthroughs and cutting-edge technologies.

Last week, Mastercard upgraded its card programme for cryptocurrency wallets and exchanges, intending to make it simpler for partners to convert bitcoin to traditional fiat currency.

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